Monday, December 12, 2016

Is an Exclusive Lead truly an Exclusive Lead?

Does an Exclusive Lead mean that you are truly the only person receiving that lead?
The hopeful answer is: Sometimes!
The reality is: Probably Not.

Let's take a look at the many definitions or common categories that an Exclusive Lead can fall into:

Often times "Exclusive" means that you are only person in your particular company to receive that lead, but you still share the lead with several other people from competing companies.

Other times "Exclusive" means that your leads are exclusive for a short amount of time such as 3-7 days. After this timeframe, the Leads are sold several more times, often averaging 5-7 times.

Is it wrong for companies to do this? Absolutely not! Unless of course you are willing to spend 3 or 4 times the cost of the lead to truly get the exclusive rights to it. By selling a lead multiple times, it is the most cost effective way for a lead company to be able to get fresh leads into your hands at a price you can afford. It is only wrong if a lead company does not properly represent what you are purchasing.

Another variable you should keep in mind is that often, when people are looking for an income opportunity online, your prospect may not have just responded to one advertisement or filled out one form requesting information about a home business.

Many times people fill out multiple forms so they can compare different opportunities. You might have 3 different people thinking they have just purchased an "exclusive" lead only to find out later that the same person filled out 3 separate forms which went to 3 different people.

Did you compare different opportunities before you decided your current company was the right fit for you?

Just because you are not the only person contacting a lead, does not mean you will not have success. What it really boils down to is sorting through your lead list looking for the right people for your opportunity.

Not every opportunity if right for everyone. You might have just the opportunity they are looking for and you only spent .20 cents on the same lead that cost someone else who called them a week before you $4.00 or more.

Saturday, December 10, 2016

Fresh Leads Versus Aged Leads- The Verdict Is Still Out

You are excited! You just started up your networking business and you are ready to launch your business to the world by purchasing a list of leads of people that are hopefully just as excited about a life without financial woes and time freedom as you are and then it hits you... $4.00 a lead. Ouch! You quickly calculate that it will cost you $400 to hopefully be able to talk to 100 people about your business. Ouch again! Are these $4.00 leads worth the price? This is where the age-old debate of quality versus quantity begins. Any industry veteran will tell you, the secret to being successful in networking is not selling people on your opportunity, rather it is sorting through enough people to find those right people for your opportunity. It is quite simple really. The more people you talk to, the more people you will find that are right for your business. This is especially important when you are first starting out. It takes time, practice, and patience to earn the confidence that will be necessary to increase the number of people that are attracted to you. Yes, I said attracted to you. Most often a prospect will be willing to join your company because they have connected with you and feel that you are the one that can help them become successful. However, unless you are natural born leader with an instant knack for the phone, you might have to stumble through a few hundred calls before you get enough practice with your script to come across as confident and comfortable. So what is the solution? Most likely, these same leads that are being sold for $4.00 as a live lead or phone interviewed lead will be sold again as an aged lead for a fraction of the cost. If you look around you'll see them called aged leads, 7-14 day old, etc. Yes they have been contacted once, twice, or more, before you receive them, however for the fraction of the cost they can fit into anyone's budget. There are two main things you need to keep in mind: 1) Not every opportunity is right for everyone. 2) Not everyone is as charming as you! Even if other people have called these leads before you, the opportunities they are representing may not have been a right fit for them. Or perhaps they may not have felt comfortable with the other people. When you first chose the company you are with now, did you look around first to see what your options were before joining? Most prospects will often want to evaluate different opportunities before making their life changing decision. So are $4.00 leads worth it? Absolutely! But only after you are ready for them, so you can make the best of them. But until then, why not start off with a lead that began as a high quality or premium lead that is aged slightly so that you can purchase substantially more. Remember, it's about finding quality people, and the more people you talk to, the more quickly you will find them. The right people will be receptive to you, whether they filled out a form today, or a week ago. As you get more experience and practice. Start combining the higher quality or fresher leads with your aged leads to experience both. You will figure out what balance of leads will work best for you and your budget. Parting Tip: As you get better, your leads will get better, regardless of the age or quality of the lead.

Tuesday, February 16, 2016

How To Get Internet Marketing To Work

If you're like me, busy...busy...busy. Then how do you have time to make it work to build your business with out sitting spending a ton of money on advertising?

There are many sites out there that get people to see your website but they might be just clicking to get views to their own page...and the cycle continues. They have no intentions on getting more information about what you are offering. They're just clicking.

So, I don't have the latest and greatest tool that aims to build their own list for this new site that they have just created, but what I am hoping for is those of you out there that are getting results from your online advertising to share what is working for you.

A few days ago, someone who called me back after I put my email in his page because I liked the system he was using told me to use Text Ads and Mailers. The thing is, I use text ads a lot and I get thousands of impressions (people that see my ad) and even hundreds of click but no opt-ins or signups. And the funny thing is this particular website does not give people credits for clicking. So what am I doing wrong.

Can someone give some tip to me and my viewers that can help us get results from our online marketing? We do appreciate your suggestions...